How to Import Google Analytics Data into Crazy Egg
Connecting Google Analytics to Crazy Egg takes just a few minutes. Once connected, your GA data will appear automatically inside Web Analytics — no manual setup required.
Instructions – Step by Step
- Log in to your Crazy Egg account.
- From the left-hand navigation, click Web Analytics.
- Click on the site picker (drop down in the purple bar)
- Click on Google Analytics Settings.
- Click continue.
- Choose the Google Account that has access to your Google Analytics properties.
- Allow permissions.
- Click save.
Congratulations!
Your Google Anaytlics data is now importing in. Please allow 5 to 10 minutes for the import (depending on the volume of data in your Google Analytics account).
View your data in Web Analytics
Once connected, your Google Analytics data will appear inside Crazy Egg Web Analytics automatically.
From here, you can:
- View traffic and engagement metrics at a glance
- Explore visitors by device, location, and source
- See top pages, entry pages, and referrers
- Read AI-generated summaries explaining key trends
All without navigating complex GA reports.
Switching between properties
You can switch Google Analytics properties directly from the Sites dropdown at the top of the page. This makes it easy to compare different sites or environments without leaving Crazy Egg.
Troubleshooting tips
- Don’t see your property?
Make sure you have at least Viewer access in Google Analytics. - Need to change access later?
You can manage or remove Google Analytics permissions from your Google Account at any time. - Want to add more properties?
Revisit Google Analytics settings in Crazy Egg and enable additional properties.
What’s next?
Now that your Google Analytics data is connected, explore how it works together with:
- Heatmaps to visualize user behavior
- Recordings to see sessions behind the numbers
- Goals to understand where visitors convert
- AI Insights to explain what changed – and why
Your data is already there. Now it’s finally easy to use.