Can I run multiple Tests on the same page?
Yes, you can. The multi-variant A/B testing methodology is designed for this. A well planed out test will allow you to test different variants to see what results in the most conversions. We do not allow you to specify different goals though. Each your variants will need to have the same goal in order to determine conversions for the page.
When designing your test, be sure to separate out your variations. What we mean is if you are going to test both the colour of a button and the copy, be sure to:
- Create a variation with the original copy and different colours first.
- Then duplicate the variant for each colour with the new copy.
- Repeat for each change as required.
This will allow you to know which change or combination has the most impact.