Snapshots: List Report

Welcome to your List Report!

When you create a Snapshot, you have access to seven different data reports. The List Report displays all of the elements that have received clicks on your page in a tabular format. This report is the most granular of the reports and lets you dive deep into the exact data of your web pages. If you would like to experiment with a List Report while you wait for yours to populate, check out our demo

List Report Tabs and Columns

There are three tabs in the List Report: Visible, Not Visible, and Both. The rows in the Visible tab are clicks to elements visible in your Snapshot, which is a screenshot of your web page. The Not Visible section reports all clicks to elements not visible in the screenshot. An example of a non-visible element would be the interior of a drop-down menu or a modal that is only displayed based on a visitor’s actions. Both tabs will combine the Visible and Not Visible tabs into one report.

In each tab, you will see the columns: Element, Type, Clicks, and Percent. The information in each of the columns is pulled directly from your website.

Note: You can export the List report as a CSV file.

We get the first available option on the element from these in order:

• cename attribute
• ceid attribute
• title attribute
• alt attribute
• name attribute
• if it is an a element, its inner text
• href attribute
• src attribute
• the inner element text
• id attribute
• class attribute
• the element type

How to Use the List Report with the Overlay Report

One of the List Report’s most effective uses is to understand better which elements correspond to specific markers in the Overlay Report. Clicking on any visible element names in the List Report will automatically open the marker for that element in the Overlay Report.

The List report is also a great way of evaluating your exit rate.  Do you have a good or bad exit rate on your page?  Under the Both tab, the first ten rows will be of type link for pages with a high exit rate.  You can now determine if you are sending visitors further into your site (good exit from the page) or off your site to someone else (bad exit).

Combined with our Interactive Mode, you can more easily determine and search for which of your sub-menu items or images in a carousel are the most popular.  Use the Interactive Mode to interact with your live page and see the clicked elements.  Then look up the values in the List Report – Not Visible.

Lastly, exporting this report holds additional value.  The List Report is our only report that exports as a CSV file.  When you export the report, you will receive additional information about all the clicks made on any given element.

Additional Reports

If you’d like to see each of the different elements on your page receiving clicks, check out the Overlay Report. In addition to the List Report and the Overlay Report, you also have access to three other reports: Heatmap, Scrollmap, and Confetti.